Privacy Policy

1. Information We Collect

We collect information you provide directly to us, such as when you:

• Fill out our contact form
• Subscribe to our newsletter
• Communicate with us via email or phone
• Use our website and services

This may include your name, email address, phone number, company information, and any messages you send us.

2. How We Use Your Information

We use the information we collect to:

• Respond to your inquiries and provide customer support
• Send you information about our services
• Improve our website and services
• Comply with legal obligations
• Analyze website usage and performance

3. Information Sharing

We do not sell, trade, or otherwise transfer your personal information to third parties without your consent, except as described in this policy. We may share your information with:

• Service providers who assist us in operating our website and conducting our business
• Legal authorities when required by law or to protect our rights

4. Cookies and Analytics

We use Google Analytics to understand how visitors interact with our website. This service may collect information such as:

• Your IP address
• Browser type and version
• Pages visited and time spent on our site
• Referring website

You can opt out of Google Analytics by installing the Google Analytics Opt-out Browser Add-on.

5. Data Security

We implement appropriate security measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. However, no method of transmission over the internet is 100% secure.

6. Your Rights

You have the right to:

• Access the personal information we hold about you
• Request correction of inaccurate information
• Request deletion of your personal information
• Object to our use of your personal information
• Withdraw consent where applicable

7. Third-Party Services

Our website uses third-party services including:

• Web3Forms: For processing contact form submissions
• Google Analytics: For website analytics

These services have their own privacy policies governing the collection and use of your information.

8. Changes to This Policy

We may update this privacy policy from time to time. We will notify you of any changes by posting the new policy on this page and updating the "Last updated" date.

10. Advertising Platform APIs and Data Collection

Application Purpose

Nexara uses third-party advertising platform APIs for competitive intelligence and client campaign management purposes. These platforms currently include Meta's Marketing API and Ad Library API, and may include other advertising platforms such as Google Ads, LinkedIn Ads, and similar services.

Data Collection from Advertising Platforms

We collect publicly available advertising data and may access campaign data through platform APIs with proper authorization, including:

• Ad creative content and messaging
• Advertiser names and business information
• Ad targeting parameters and audience information
• Campaign performance metrics (only for ad accounts we manage with proper authorization)
• Public ad spend data and ad placement information
• Advertising trends and market insights

Specific platforms we use: Meta Marketing API, Meta Ad Library API. This list may be updated as we integrate additional advertising platform APIs.

How We Use Advertising Data

The data collected through advertising platform APIs is used exclusively for:

• Competitive market analysis: Researching advertising trends and strategies across industries
• Strategic intelligence: Analyzing competitor positioning and messaging approaches
• Client campaign management: Managing and optimizing advertising campaigns for our clients (with proper authorization)
• Performance reporting: Generating analytics and reports on campaign effectiveness
• Market research: Understanding advertising effectiveness and industry benchmarks

Data Storage and Security

• Advertising API data is stored securely on our internal servers with restricted access
• Only authorized Nexara personnel have access to this data
• Data is retained according to our standard business practices and each platform's respective policies
• We implement appropriate security measures to protect against unauthorized access

Data Sharing

• Advertising API data is used exclusively for internal business operations and authorized client service delivery
• We do not sell, redistribute, or share this data with unauthorized third parties
• Client campaign data is shared only with the respective client who owns the ad account
• We do not use this data for purposes outside competitive research and authorized campaign management
• We do not transfer advertising data to data brokers or use it for purposes inconsistent with platform policies

Compliance

Our use of advertising platform APIs complies with:

• Each platform's Terms of Service, Developer Policies, and Advertising Policies (including Meta's Platform Terms, Google's API Services Terms, and similar policies for other platforms)
• Applicable data protection regulations (GDPR, CCPA, and other local privacy laws)
• Industry best practices for data security and privacy
• We access only data for which we have proper authorization and legitimate business purposes

Third-Party Access

No third-party service providers or data processors have access to the data we collect through advertising platform APIs. All processing is performed by Nexara employees for internal business purposes only.

Platform-Specific Disclosure

When using platform technologies (such as SDKs, browser pixels, or tracking tags), we acknowledge that third parties, including Meta (Facebook), Google, and other advertising platforms, may use cookies, web beacons, and other storage technologies to collect or receive information from websites, apps, and elsewhere on the internet, and use that information to provide measurement services and target ads in accordance with their respective privacy policies.

11. Contact Us

If you have any questions about this Privacy Policy or our data practices, please contact us: